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Use eBay Buying Guides To Promote Your Listing

by Tristen & Amy OBrien on August 19, 2014

Has there ever been a time where you had an awesome item to sell on eBay, but for some reason no one bought it.  It might have sat for a couple of months and you didn’t understand why there was a lack of interest.  If you have been selling on eBay for any period of time, you probably have ran into this.  In my personal experience, this has happened several times.  Most of the time its an odd product that not many people have heard of, or it’s something that is a little on the expensive side.  Either way, eBay has a tool that I have used with some success, and it’s called, eBay Buying Guides.

With the eBay Buying Guides, you create an article (or guide) on an item that you are knowledgeable on.  Typically this would be on an item that you are selling.  eBay then allows you to promote your product in the guide, and thus bringing you more sales.  For me, I have used this two different ways.

  1. I first created a guide on an item that I sell on a consistent basis.  For example, there is a product that I get from Costco and I have an unlimited supply of inventory.  I wrote an article on the product and promoted my item.  Now whenever someone is looking for that product, they see my article, and get pointed to my listing.
  2. Secondly, I used eBay Buying Guides to write an article on an expensive item that has sat for awhile.  Although it hasn’t sold yet, I’ve seen the traffic on my item almost triple since writing the post.

The thing I like the best about this tool, is that it get’s indexed by google.  This means that if someone searches google for your item, your article should pop up on the first page, and this exposes your item to the world!

To write an article, it’s easy.  First, check out the video below:

Now visit the eBay Buying Guide page HERE.  On the right hand side of the page, you will see a button that says, “Write Guide”.  When clicked, you will be able to log in and start writing.

Lastly, eBay Buying Guides not only is a great tool that allows you to promote your eBay items, but it also is a very helpful tool that you can use when researching what to sell.  Try typing in “How To” in the guide search box.  There are a ton of articles that are already created and will give you tips and tricks on becoming a better eBay Entrepreneur.  Enjoy!

For a better way to find eBay inventory, check out The Online Scout – A Guide To Buying eBay Inventory Online, HERE

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Fisher Price Little People Toys

by Tristen & Amy OBrien on August 17, 2014

A few weeks ago, I was sitting in our family toy room, and was overwhelmed with the amount of stuff my kids had.  Jack and Lucy have only been around for 4 years, and it’s amazing how many toys they have accumulated.  I’m a bit of a minimalist, so seeing all of these toys spread out on the ground gave me bit of a panic attack.  I knew was time to declutter, and get rid of the toys that they never play with.  As a family, we started making piles of toys.  One pile was to sell, one was to keep, and the other was to donate.  Surprisingly, there wasn’t much of a fight when it came to deciding.  We made suggestions to which pile a toy should go in, and Jack let us know if he agreed or not.  Poor Lucy didn’t get to voice her opinion (since she’s only one), but I think we did alright.

We put all the toys we were keeping away and made a donation to our local Goodwill.  It now was time to start doing research on the toys we were going to keep.  This is where the fun came in for us.  The very first toy that we started to research was called, “Little People Zoo Talkers”.  Its a toy that you can put an animal on a base and it makes the animal sound.  To our surprise, it was in high demand.  We originally bought it used for $20 and it came with 9 different animals.  On eBay, each of the animals were selling between $5 – $20 by themselves!  I couldn’t believe it!  Unfortunately, this was the only toy that was worth so much money, but I didn’t care because now my eyes were open.  After doing a little more research, it’s not only the Zoo Talkers that bring in good money, it’s the whole Little People brand.  There are tons of different toy set’s that are Fisher Price Little People, and I’m guessing they are in demand because kids lose toys.

While looking for eBay inventory, I usually look at the toy section at Goodwill, but I never have thought to check the Fisher Price Little People completed listings.  The next day I went to my local Goodwill, and guess what – I found a several Little People toys.  At my goodwill, they throw all of the small toys in a bin and allow you to fill up a bag for only $1.  I found 7 toys during this one trip, and made almost a $45 profit.  That was only one trip and to one Goodwill.

Since there are so many different kinds of Fisher Price Little People toys, I recommend that you take some time and look at the completed listing page on eBay.  This will help train your eye when looking for new eBay inventory.

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Make Your eBay Photos Look Professional

by Tristen & Amy OBrien on August 16, 2014

What makes you stand out on eBay?  What draws your customers in?  If you said pictures, then you are probably right.  In a sea of like products, you need to make sure that YOUR product catches the buyers’ eye before they get interested in another seller.  I recently read an article by Gizmodo.com that has changed the way my listings look.

Gone are the days where you need a professional digital camera to make your listing photos look good.  Today, I pretty much stick with my Iphone 5 camera, and with the trick that I’m about to share with you, your photos can look just like the pros with no additional cost.  Take a look at the two photos above.  They both were taken with the same camera, on the same desk, during the same time of day.  Hopefully, you think the picture on the right looks better.  To make your photos look like this, you don’t need any fancy software or any additional skills.  What you will need is outlined below:

  1. A computer monitor
  2. A base to put your item on (I use a small trash can)
  3. A camera (I use my iPhone)

Here’s how it works:

First, you need to find a background that you like.  In the cup picture at the top of the page, there is a background that appears to have blurry lights.  This is called bokeh.  I recommend Googling that word to find hundreds of photos that would be perfect as a background.  OR check out this page that offers 640 bokeh images for free, click HERE

Secondly, you will need some type of base to put your item on.  It needs to be high enough that it reaches your computer screen.  Additionally, I recommend that you try to find something that is a little reflective.  This gives it a nice finish.  I use a small trash can, but I’m always on the look out for a paper tray at Goodwill.  I think that would work better.  Take a look at my setup on the left.

Lastly, you need a camera to take the photo.  Again, I use my iPhone, but any camera will do.  Don’t worry about getting the picture perfectly in frame.  You can always crop the picture with the editing software on your phone.

That’s it!  This totally changed the way I take pictures and has made me stand out even more to the buyers.  If you’d like to see the original article done by Gizmodo and watch the video, click HERE!

 

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